Welcome.

We're so happy you’re here. Make yourself at home (pun intended), and have a look around. Our niche is bringing visual appeal and luxurious comfort into your home while keeping it practical and approachable. Your home is an authentic outward expression of who you are and will tell a story over time. By pairing clients’ personal touches with my passion for creative design, we will transform any space from what it is into a place you are delighted to call your own.

“Material things inside a house aren’t what makes it a home; the love, memories, and beautiful chaos are the heart within the walls. Interior design makes it shine.” - The Niche




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Bathroom Design

Interior Design + Styling

Regardless if you’re only dreaming of a new bathroom at this moment or are stuck in the middle of a remodel or an addition, we are here to take you to the finish line. Different packages have been curated to provide clients with no more or less than they need, and even an a la carte menu for those who only need assistance with a few specific areas.

Whether moving into a new house and not sure where to start, or ready to rejuvenate your existing home, no project is too big or small for me to assist with. Selecting furniture, paint colors, flooring, light fixtures, window treatments, or even refreshing your bedding can be daunting. Let’s collaborate in creating the sanctuary you and your family deserve. 


Anastasia, Director of Design

I moved to Bergen County from Santa Barbara, California, in 2017 with my two daughters, who are now teenagers, when my now husband accepted a job offer in the area. When we arrived here, I had a clean slate. I wasn’t sure what I wanted to do, but I knew I didn’t want to continue my career in Clinical Informatics. I took on small projects that kept me busy, but I didn’t find myself passionate about them. 

Truthfully, it wasn’t until I was carrying my third child that I began noticing how much I enjoyed transforming our house into a home. Nesting is a real thing! From that point, I took on DIY projects around the house that made me more acquainted with my style and aesthetic. Eventually, I was ready for my first major transformation; converting a creepy unfinished basement into a family haven. I’ve since designed numerous bathrooms, helped to remodel unfinished spaces, consulted for clients who simply needed direction, chosen furnishings for countless rooms, and assisted with complete renovations.  

I’ve lived in Aspen, Colorado, the suburbs of North Texas, Northern California, and Santa Barbara, California, known as “The American Riviera”; only to say, these places truly inspire my design palette and are captured in my work. Now, as a permanent east coast resident, I have become extremely fond of the classic architecture and timeless styles it beholds. Being a nomad has allowed me to broaden my creativity, and I’m confident it will be something you will come to appreciate. 

In my free time I enjoy hosting dinner for friends and family whether it be a special occasion or no occasion at all which is just as special.
I have four beautiful children, and super-man for a husband; all whom I love with every thread of my being and to God I fervently thank.


“Be faithful to your own taste because nothing you really like is ever out of style.”

Meet  the Team

Fun facts:
I am very eclectic but Tiesto is on the top of my playlist, I have a sailor's mouth, my celebrity crush is Adam Sandler, I'm a Pisces, I love brownies with walnuts, the toilet paper should hang over, Jerry Garcia was a genius, my favorite adult drink is a Bloody Mary, yes to marble, NSYNC rules, Love is my religion, my favorite destination is anywhere with warm weather and an ocean breeze, but my favorite place to be in this whole world is, my bed snuggled up as a family of 6. 


-Billy Baldwin

Catherine, Director of Operations

Growing up, I was always an art kid. I loved anything and everything creative--drawing, painting, sculpture, sewing, graphic design, fashion design, interior design, industrial design. Sandwiched between marine biologist and fashion designer, I had dreamed of becoming an interior designer as a child. College brought me to New York City where I studied economics and art history, then I headed to law school. I found that law was not my passion and retired from the practice of law to raise my three children. 

It was during this time when I rediscovered my love of design. While growing our family and making our family home, I found that not only did I want my home to look beautiful, I also wanted it to be functional, livable, and non-toxic for my family. This was much more difficult to do than I had anticipated. What was beautiful wasn't practical for a home with young children, and what was practical wasn't the aesthetic I dreamed of.

And then I met Anastasia! So here I am, rediscovering my love of design with the goal of bringing beautiful, practical, livable, and accessible design to the world. I am so grateful to be here, to be able to marry my love of design with efficiency and logistics, to build a brand that can bring more beauty and comfort into this world.

I currently reside in Bergen County, NJ with my husband and three beautiful children. I'm still an art kid and still constantly creating and designing. Everyday I am grateful for my family and this life, being able to do what I love. 



 PHOTO COMING SOON

"Create a space that inspires you, a place where you can dream and feel at peace.

Fun facts:
I love color theory but white is my favorite color. Benjamin Moore has 172 shades of white and sea pearl is my favorite. I bake amazing nut-free macarons and sometimes they look like baby yoda. I like to crochet fruit shaped dish scrubbies. Animals are next. I can MacGyver just about anything. I love white peaches and peonies. I enjoy playing tennis in my free time. Federer for life. I am a grammar nut. Acrylic is my favorite paint medium. Museums are my happy place. Toilet paper should always hang over. 


- joanna gaines

Client Testimonials

September 2022 | H. D. Ridewood, NJ

"Anastasia is simply amazing, and such a talented designer. She helped bring our new build to life with ideas and functionality we would have never thought of. She worked really well with our contractor we hired before we found her, and was always an excellent communicator. We couldn’t be happier with our decision in hiring her.."

Nursery design | A.F. Ridgewood, NJ

"We hired Anastasia from The Niche to help style both of our children’s nursery’s. We had a vision of what we wanted but weren’t sure how to put them together. She balanced allowing us to feel involved in this special process without getting stressed out about it, and executed our vision perfectly."

interior DESIGN | P.D. Allendale, NJ

"We hired The Niche to elevate our at-home holiday party vibe. Anastasia added so many thoughtful details, we would have otherwise overlooked. Our friends are still raving about it how beautiful and classy the decor was. I don’t think we’ll be able to throw a party without her attention to detail again.”

Inspiration 

Bathroom Design

Designing a bathroom has layers upon layers of details that can be overlooked. Choosing hardware, tiles, accessories, and more that are beautiful, excellent quality and complement one another can be intimidating. Allow The Niche to transform the space where your day begins into a spa-like environment that will start your day feeling energized and relaxed. 


More Inspiration 

Kitchen Design

In most cases, the kitchen is the heart of the home. It brings everyone together, and oftentimes is the primary gathering spot when we have company. With so many memories made in this area of a home, we find it important to consider the energy it gives off, especially to the chef in the house. Creating a highly functional and aesthetically pleasing kitchen is not only going to enhance productivity, it will lend years and years of tender memories made with the most important people in your life. 

More Inspiration 

Styling

If you are struggling with how to define your style or just hoping to bring in different textures, warmth and rejuvenate your spaces, our styling services can accomplish that for you. The best part is, for most projects the results won’t have much of a lead time. Additionally, if you are hosting a holiday gathering or small celebration in your home, we can help style the area of choice whether it be your entire first floor, backyard or just the tablescape. 


More Inspiration 

Bedroom Design

Although our bedrooms are primarily for slumber, there is something to be said about the feeling we get when we walk into our rooms. It’s our oasis from the rest of the world, and it should bring you the utmost comfort and happiness. In that regard, if you have children you probably want that for them as well. We will work with you to design a private escape for anyone in your home, newborn and beyond. 

More Inspiration 

Visualizing your dream aesthetic through honest guidance, creative expertise and functional design.

The Niche will take an individualized approach to provide homeowners, builders, contractors, and realtors with a one-of-a-kind design collaboration, eliminating the frustration and executing a dream. We use a combination of traditional and unconventional techniques to unfold a result you will stay in love with for years to come.